Closeup, the toothpaste
brand that truly represents the aspirations of the “Naija Youths”, recently
partnered with the RISE network to celebrate the Nigerian youth at the United
Nations International Youth Day which recently took place at the Main
Auditorium, University of Lagos, Akoka.
The event was themed
“Youth and Mental Health”. Close up Naija Herbal, one of the leading sponsors
of the event provided an opportunity for Nigerian youths to air their voices on
issues pertaining to national security, education and governance via a satirical stage play and an
intergenerational debate. Continue...
The event which was
hosted by Toyosi Akerele, Founder/CEO of RISE Networks had in attendance as
special guests: the Governor of Cross River State, His Excellency, Senator Liyel
Imoke, Mrs Folorunsho Alakija, MD/CEO, FAMFA Oil and Rose of Sharon Group, Hon.
Patrick Obahaigbon, Actress and public personality, Kate Henshaw, Jimi Agbaje Chairman,
Jaykay Pharmacy Ltd and a host of others.
Governor Imoke during his address encouraged the youths to take
ownership of their future by taking advantage of opportunities available to
equip themselves with the necessary skills required to face the future.
A common theme across
the speakers at the event was that Nigeria is a land flowing with vast opportunities
and the youths needed to be well poised to take advantage of these
opportunities to create a greater Nigeria.
Speaking on Closeup’s participation at the event, the Brand
Manager, Closeup, Unilever Nig Plc. Mrs Oyinade Ladapo, said
that “the Closeup Naija
Herbal Toothpaste will always support the needs and aspirations of young
Nigerians and create more opportunities for the youths to get closer and
express themselves more confidently.”
The Category Manager, Oral Care, Unilever Nig. Plc Mrs.
Oiza Gyang also stated “that the essence of the Naija Herbal gel toothpaste is
to empower young Nigerians to confidently express and achieve in all areas. He
reiterated that Closeup brand and Unilever Nigeria will continue to provide
platforms that further drive excellence in capacity building and human
development, critical aspects of nation building.”
One of the highlights
of the event was the Closeup Q & A session from which Anthony Ekene of the
Department of Pharmacology emerged as the winner of the new Ipad mini for
answering all the questions correctly.
The new Closeup Naija Herbal Gel toothpaste is formulated with
Aloe Vera, which serves as an anti-bacterial agent, Mint leaf extract which
gives fresh breath and Lemon extract for white teeth.
The new close-up variant was specifically designed for the Nigerian consumer
and in particular the youths, for confidence and fresh breath.
